Data to Direction

Client Challenge

After hosting three regional advisory boards focused on the same clinical challenge, the client had pages of raw notes, transcripts, and summary decks. But there was no clear plan to move forward. Themes were inconsistent across formats, making it difficult for teams to align on strategy.

What We Did

We organized what others couldn’t. Stotalis synthesized input from all three ad boards into a cross-functional findings framework. We looked beyond the comments to identify patterns, unmet needs, and areas of opportunity across evidence generation, HCP education, and access strategy.

We then created a complete “Themes to Action” toolkit:

Executive summary deck for leadership

Annotated observations map with region-specific nuance

Suggested next steps aligned with brand objectives

Timeline to support Q3 and Q4 execution

The Impact

Medical and commercial teams used the toolkit to inform content development, congress messaging, and field guidance

Field medical shared higher engagement rates tied to new messaging derived from key takeaways

Brand team used the roadmap as a centerpiece in their quarterly planning

Why It Matters

Insights are only as valuable as the action they inspire. With the right synthesis and storytelling, even raw ad board data can become a launchpad for meaningful strategy.

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Project Information

Name: Turning Advisory Board Data into a Strategic Roadmap

Category: Insight Synthesis

Tags Advisory Boards, Insights, Planning

Timeline: 2 months

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